Quote of the month: "In the middle of difficulty lies opportunity"
Help Others Generate Ideas
Briefings ideas that work
When you run a brainstorming meeting, it’s important for you to set the
mood for the free flow of ideas. Consider these ways to loosen up the
- Begin the meeting with an off-the-wall question about the topic at
hand. Examples: "What name would a 4-year old give this?" "What
do hands like about gloves?"
- React positively to all ideas. How: Respond with euthusiasm
to ideas offered, even ones that miss the mark. Reason: Now is
not the time to judge ideas. Now is the time to generate them.
- Ask participants to stand during the meeting. Reason: People
tend to be more creative if they’re moving.
- Help participants get in a brainstorming mind-set by having them wear
T-shirts with a slogan such as, "Minds at work."
- Create a fun atmosphere by blowing bubbles, cracking jokes or tossing
around stuffed animals.
Source: Meetings in an Hour or Less ... or Else, Steve
Kaye, cited in Successful Meetings, 355 Park Ave. S., New York,